Friday, 19 October 2012

Beauty Battles #2: The Eyeshadow Primer

Hi People,

It's the weekend again! Will you be doing any fun stuff? I've got two weddings to attend tomorrow but I'm feeling slightly under the weather so I do hope I can make it.

This edition of Beauty Battles will be featuring two eyeshadow primers. I will be comparing and reviewing Urban Decay's Eyeshadow Primer Potion Original and W7's Prime Magic Eye Primer. I always use an eye primer before I apply my eyeshadow to make the colour more vibrant and last longer.

P.S I have included and credited a few photos I found online because I was having camera and lighting issues.



Urban Decay Eyeshadow Primer Potion (Original)

This primer has been lauded and applauded by the beauty industry world wide. It has a massive following, making it onto many a makeup head's Holy Grail list, me inclusive. It has a nude/beige colour to it but it is easily blended into the eye, becoming almost colourless. 
The packaging recently got a makeover from a doe-foot applicator to a squeezy bottle with a needle tip, pretty fancy. Although it's better access to the product as you can squeeze all of it out, I prefer doe foot applicators, I don't know why, I just do.

Photo Cred: urbandecay.com

Photo Cred: urbandecay.com


It is creamy in consistency and a little really goes a long way with it. It does what it says on the tin; makes eyeshadow more vibrant and it really does prevent creasing. In doing this review, I wore my eyeshadow for 12 hours and it didn't move an inch, it is that amazing. 
It retails for £14.50/$20 which I must say is pretty pricey although you now get more product in the new tubes. Their official stockists in the UK are Debenhams and House of Fraser.



W7 Prime Magic Eye Primer*

W7 is a relatively unknown UK makeup brand but I have seen a few of their products popping up now and again in recent times. I was a bit apprehensive before I tried this product just because I hadn't seen any reviews on it, good or bad. 
It's packaging is pretty basic, no frills and it has my beloved doe foot applicator which makes it easy to apply without using your fingers.


Photo Cred: Amazon.com


Photo Cred: makeupdirect.co.nz

The product itself is a nude pink shade but again when blended, it takes on your natural eye colour. It's formula is slightly more runny when compared to UDPP so it can be hard to work with. When I first applied it, I used quite a bit so I found that it was slipping and sliding on my eyelid and was quite messy. On take two, I applied literally a dot on both eyes and it created a perfect base when blended in. 
In a like manner, I wore it under my eyeshadow over a 12 hour period and my eyeshadow was as good as new at the end of the day with zero creasing. 
I believe this product can only be purchased in discount beauty stores such as Body Care in the UK (I can swear that I have seen W7 products in there) and not Boots or Superdrug. In Lagos, you can buy it from Konga.com for N550 here, and it's available on Amazon for £2.50/$3.12. 

Swatches


UDPP, W7 Prime Magic

Blended in slightly:UDPP, W7 Prime Magic

Worn Under Chopper Eyeshadow in Naked2: UDPP, No Primer, W7 Prime Magic


The Final Verdict

Factors
UDPP
W7 Prime Magic
Formula
1
-
Length of Wear
1
1
Blendability
1
1
Price
-
1
Ease of Application
-
1
Total
3/5
4/5


So in spite of my fear of being lynched and cast out of the beauty blogosphere, haha, I declare W7 Prime Magic Eye Primer today's winner! As much as I love my UDPP, the price is a stumbling block in our relationship. If I can find a primer just as good for less than one-tenth of the price, best believe that I will be buying it!




Do you girls use any other eyeshadow primers that are cheap but work a treat? I'd love to discover some more :-)

Peace and Love, 

Y. 

* This product was sent to me for review, my opinions are however 100% genuine 
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27 comments

  1. I love they way you do your beauty battles...very different and creative! The crown is the icing on the cake. I so wish I knew what to do with a primer or eyeshadow, or make-up in general :-( I am on a quest to learn some things, and you blog is a great help in doing so, sooo I nominated your for the Liebster Award :-)

    ReplyDelete
    Replies
    1. Aww thanks lovely! I will be posting them up tomorrow..so excited! xx

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  2. Hi!

    I am in so much need for an eye shadow primer!

    I found your blog on the blog hop. I'm a new follower! :)

    Jen
    Rushing for Bagels

    ReplyDelete
    Replies
    1. Oh you should def try the w7 one out if you can lay your hands n it..Checking your blog out now..xx

      Delete
  3. I've never heard of the W7 primer, but I'll definately keep it in mind when I run of of UDPP. Great post!

    I found your blog on the blog hop. Now following! :D

    ReplyDelete
    Replies
    1. You def should..I really like it! xx

      Delete
  4. very interesting. i use nyx primers.
    great post!

    new follower!

    http://www.theeclecticgrabbag.com



    i'm having a giveaway, come and check it out! :)

    ReplyDelete
    Replies
    1. Oh do you mean the jumbo pencils?or they have actual primers? I should look into that..xx

      Delete
  5. Found you on the blog hop, new follower here!

    Such a fun way to compare products! And I'm glad you've found a cheaper eye primer that's still really effective. Urban Decay primer potion has been my go-to for years, but now you've got me thinking about trying different things! xx

    ReplyDelete
    Replies
    1. UDPP is amazing to be honest! but i recently decided to branch out..haha

      Delete
  6. What a great review...I love W7 products, especially their nail varnishes so I'm really excited to see they have an eye primer too!!

    ReplyDelete
    Replies
    1. Oh I've seen their nail varnishes too..will be checking them out..thanks! :)

      Delete
  7. It looks really good =)
    Thanks for the comment on my blog =)
    XOXO
    Ylenia

    ReplyDelete
  8. wow I've never even heard of the brand w7! Haha ;-) I like UDPP, but my favorite is from Lime Crime.


    Found you through the I Love my Post bloghop!


    wonderlandbeautyblog.blogspot.com

    ReplyDelete
    Replies
    1. Oh I should check Lime Crime out then! Thanks..xx

      Delete
  9. I've heard of the Urban Decay primer but not come across W7. Seems like a good buy if we could get hold of it! Just found you through I Love My Post Bloghop. Now following! :)

    ReplyDelete
    Replies
    1. They deffers have it on Amazon babe if you wanted to get it..xx

      Delete
  10. I've never heard of W7 but I do like how the eyeshadow applies over that most, I think that seems great!

    xoxo Bree
    The Urban Umbrella

    http://www.theurbanumbrella.com

    ReplyDelete
  11. nice review. I think I'm going to try the one by w7. UDPP is alright but I think it's overrated most of the time. I swear by my mary kay eyeshadow primer and its not even as expensive as the UDPP. funny but I prefer the new packaging to the old one.
    Nice blog.x

    ReplyDelete
    Replies
    1. Oh I didn't know Mary Kay does a primer..will look out for that..Thank you! xx

      Delete
  12. As much as I love make up, especially eye make up, I've never been one for all the little details and priming...but hey, your blog is changing all that! Def gonna get an eye-shadow primer.

    Keep the info coming hun, some of us are actually learning.

    ReplyDelete
    Replies
    1. Aww thanks dear..I have so much more planned for the blog..grateful for all the appreciation..

      Delete
  13. All the youtube gurus seem to worship at the urban decay primer potion altar, still not an eye shadow wearer,when i start i'll come back to this post....by the way this your yellow crown is too cute!

    ReplyDelete
  14. I have UDPP in my kit but swear by the MaryKay eye primer which I have been using for 4 years now. I think UDPP is over-hyped. Way over hyped.

    Barbara
    http://barbsiesmusings.blogspot.com/

    ReplyDelete
  15. I'm sorry but it seems like konga does not retail the w7 prime magic eye prime anymore... Do you have any idea where else this could be gotten?? And also do you know any Nigerian store that u can get UDPP

    ReplyDelete

It's encouraging to read feedback in the form of comments or questions, so I'm happy to read them and respond. Please check back for my responses to any questions.xx

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